Creative Brief
LOGO & BRANDING DEVELOPMENT
Identity Development Package
1.1 LOGO DEVELOPMENT
Creative Brief & internal interviews
Competitor research
Logo concepting (includes 5 well-refined logo concepts)
developed by at least 2 designersLogo presentation to client
Refinement phase (any logos are refined based on client feedback),
up to 2 rounds of developmental changesFinal logo selection and creation of all necessary production files
1.2 CORPORATE IDENTITY SUITE
HTML email footer template (3 options)
Business Cards* layouts (3 options)
Letterhead & Envelope* (3 options)
Logo in a variety of useful formats (EPS, PNG, AI, JPG)
*(Printing of designs will be quoted and charged separately since there are many variables to printing options)
1.3 BASIC LOGO USAGE GUIDE
Outlining Logo usage
Corporate color palette
Corporate font
PROJECT FLAT RATE: $3,500

